Cupid's Sting Strategic Plan Redesign

Business Consulting

Project Plan

To rework the layout and design of a strategic plan developed by Chanda-Louise Oton Consulting.

Per discussion on Nov. 24, the strategic plan was developed for a non-profit organization that will serve as an external facing document. The redesign should be easy to follow, include pertinent info, be legible with the use of the Arial typeface, and look visually appealing with the incorporation of the business’ branded elements.  The delivery date of the completed scope of work is tentatively Dec. 1 – 3.



Thank you. This project – Cupid’s Sting’s Strategic Plan redesign is now complete. Download the final documents and store on your personal devices. All the project files, including the final files can be accessed via the link below for the next 30 days (until Jan. 15, 22). Save these files to your devices for your records.



We define the work to be done by confirming the scope of the project, including clarifying items to be added or removed from the contract

Start - Nov 24




We review the terms of the contract and estimated project cost. Work begins when the contract is signed and retainer is paid

Nov 25 - Nov 26




The project has been activated on Nov. 26 and we are now in the development stage.

Next step – work will begin on the redesign of the strategic plan and will be shared by Dec. 3 for your review.

The project’s invoice was requested and remitted on Dec. 6.

Click on the link on the right to download and save the signed contract on your devices.


The development, design or analysis work is in progress, which includes receiving, structuring or building aspects of the project scope.

Nov 26 - Nov 30




The estimated total hours to complete is 4-5 hours.

  • 1 hour to select the provided content for use
  • 1 hour to craft the new layout
  • 1-2 hours to build the new plan
  • 1 hour to edit and finalize

The plan was delivered on Dec. 4 due to text updates and the cover image request provided by the client on Dec. 3. It is now pending review.

Next steps – walkthrough video call with you on Dec. 6.


The development, design or analysis work produced is available for review, with revision cycles as per the contract.

Nov 30 - Dec 01




Ready for Review

The deliverable, Cupid’s Sting Strategic Plan is ready for review. This section gives context to the redesigned plan. Please read through prior to review.

Notes – The redesign is based on 3 themes – to be an executive facing document for external stakeholders,  to showcase Cupid’s Sting 5 year strategic path, and to be a fully interactive document that can be shared amongst stakeholders and interested parties.

Variations from the original scope:

  • the document includes a total of 14 pages vs. the 10 pages maximum
  • copywriter edits were made to the original content
  • complex info were illustrated using diagrams custom designed for clarity
  • hyperlinks were included through the document for easier navigation
  • title descriptions were included to fit content for consumer’s benefit
  • royalty free images were sourced for the project
  • the number of estimated design hours were met and exceeded
  • adhoc consulting hours were used in the restructuring of this project

Feedback welcomed

Below, you will find a version of the deliverable that you can download to include your comments. We will discuss on the walkthrough scheduled for Dec. 6.

Notes – In many areas the original text was edited to reduce info overload and to fit the landscape of the design, so please check to ensure the context and intent of your thoughts are still intact.

Also the items listed on the appendix page are placeholders to illustrate how this section can be used for further exploration of your client’s organization. This can be adjusted per the client’s preference.

Check all the hyperlinks throughout the document:

    • the org’s website link on the 2nd page
    • on the table of contents, the title and page numbers are linked to their respective sections
    • the links on the appendix page (including the donate button)
    • and the contact info page are all linked to take the reader directly to these extensions

During the review process, edits and revisions were requested by Chanda. O and Founder (Laurie) on Dec. 04, 08, 10, 11 and 15. Additional edits made on Dec. 17. All changes were completed Dec. 17.

Next steps – Upload the final document and files to the shared drive.

The meeting link for our review call on Dec. 6 can also be accessed here.



Post review of the deliverables, the final product or service is shared and is ready to be launched as applicable.

Dec 01 - Dec 03




An invoice will be issued prior to final delivery.

The final files will be uploaded to Tonnia Theory’s secured google drive for download onto your devices within 2 hours after the invoice is paid.

This project will move from active to close status. However, the final files will be stored and can be accessed there for 30 days post project close out date.